Webinar

The Era of the FM Analyst: How FMs Identify, Interpret, and Act on Data to Drive Strategic Organizational Value

November 18, 2025
|
The Era of the FM Analyst: How FMs Identify, Interpret, and Act on Data to Drive Strategic Organizational Value
Webinar

The Era of the FM Analyst: How FMs Identify, Interpret, and Act on Data to Drive Strategic Organizational Value

November 18, 2025
|
The Era of the FM Analyst: How FMs Identify, Interpret, and Act on Data to Drive Strategic Organizational Value

Overview

Facilities management is rapidly evolving beyond maintenance and operations — it’s becoming a discipline defined by data, storytelling, and strategy.

Following the compelling IFMA World Workplace session “The Rise of the FM Analyst”, this webinar brings the conversation to life with real-world stories from leading FMs who are redefining the profession by engaging with data, surfacing trends, and translating them into insights to drive business value.

Featured Speakers 🎙️

  • Matt Tucker, Director of Research, IFMA
  • Larry Charlip, Director of Real Estate and Occupancy Planning, Roku
  • Jenny Moebius, SVP, Skedda

Together, they’ll explore how facilities leaders are transforming analytics into action — driving measurable outcomes, strengthening strategic influence, and connecting insights to the core pillars of the modern workplace: experience, cost, and sustainability.

What You’ll Learn

     ✅ How FM teams are building data fluency and analytic capability across their organizations

     ✅ How to tell a compelling story with data that earns leadership buy-in

     ✅ Real-world examples of how FMs are using analytics to drive action and impact

Join us for a conversation that will challenge your assumptions, spark new ideas, and show how data fluency can unlock the next level of strategic impact for your workplace.

Even if you can't join us live, we recommend registering and we will email you the recording as soon as it is available! 

Speakers

Jenny Moebius
Matt Tucker
Director of Research @ IFMA
LinkedIn

Matt Tucker is the Director of Research at the International Facility Management Association (IFMA) and Professor of Workplace and Facility Management at Liverpool John Moores University. With over 20 years of experience at the intersection of academia and industry, he’s a Fulbright Scholar whose research has shaped global workplace and facility management practices. Through his company, Connective Thought, Matt helps organizations turn research into actionable workplace insights.

Jenny Moebius
Larry Charlip
Director, Real Estate and Occupancy Planning @ Roku
LinkedIn

Larry Charlip is the Director of Real Estate and Occupancy Planning at Roku, where he leads workplace and facilities strategy for the company’s global operations. With extensive experience across real estate and facilities management, he previously served as Vice President and Global Head of Facilities at Warner Music Group. Larry is known for his analytical and strategic approach to managing complex portfolios and building forward-thinking workplace programs that align with evolving business needs.

Jenny Moebius
Jenny Moebius
SVP @ Skedda
LinkedIn

Jenny is a storyteller and strategist who brings a fresh perspective to the future of work in her role as SVP of Marketing at Skedda. As host of the Heroes of Hybrid Work podcast, she highlights the people and ideas shaping modern workplaces. Passionate about building mission-driven cultures, Jenny helps teams create more connected, flexible, and people-first environments.

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